fly or die
 
Thursday, December 23, 2004
Meet My Parents
"Do they have turkey and all that?" Matt asked.
"Yeah, we have turkey."
"With cranberry sauce?"
"Yes, with cranberry sauce."
"Oh boy!"His eyes shone.

It has to happen some day - he meeting my folks. So might as well make it Christmas and hope that the season of giving would find them more forgiving.

Earlier, I called Mom and asked her to set an extra place.
She lets out a surprised "oh!" and said "7.30. Don't be late. We don't wish to wait for you like last year."
"But I was rushing a job Mom."
"We make time for important things, don't we?"
We hung up. I shivered. The chill from Ampang has swept in. It's been 5 years since I moved out of my parent's home. I pretty much only visit on Easter, Christmas and other festival days.

"What should I get them?" he asked.
"You don't have to."
"I must ... what does your Mom like?"
"Some thing frilly, I suppose."
"Huh? What about your Dad?"
"I don't know."
"How about a tie?"
"Whatever."
"Should I bring a bottle of red?"
I sighed. Since I invited him, Matt has been hyper. I'm glad he is excited, unlike how I was when I met his. But still the worry worm eats me.
"Matt, my folks are not like your folks, okay. We're not one loud talking, big eating Hakka family. Gawd, we don't even speak any dialect. They're very ... er ... proper."
He paused.
"You think ... they'll be okay with me?"
"Of course my dear," I say and cup his face in the palm of my hands. "They'll love you. It's me they have problems with."

That aside, my record of "Men Brought Home" stands at zero approval. Zack with his long hair - out! Yun with his tattoos ala Vin Diesel - out! Bryan with tattoos and so much metal pierced into his body that I always thought it possible to lift him off the ground with a powerful magnet - 2 outs!

And now, Matt. Smooth shaven, sweet smelling Matt.

Without a single James Dean trait. What happened to me? Did I not say I would never date a man without the requisite leather jacket and navel ring? Did I sell out to the establishment?

"Should I wear a shirt and tie?" he asks.

*Sigh*

I already know what they'll serve for dinner - my words.
And Dad and Mom will have a very merry Christmas. At last.


  • Pencil chewed at
  • 2:28:00 pm //
     
     
    Tuesday, December 21, 2004
    If you're happy and you know it ...
    ... clap you hair! (clap x2)
    (Everybody now!)
    If you're happy and you know it, clap your hair (clap x2)
    If you're happy and you know it, and you really want to show it
    If you're happy and you know it, clap your hair (clap x2)

    I've never noticed men's hair styling products before but since Masahiro Motoki, the oh-so-yummy lead "actor" in the Gatsby commercials clapped his way into my TV, I swear to God I wanted to go out and get myself some Gatsby.



    The series of ads, the Mohawk and Karaoke, is hilarious, engaging and effective. I have yet to meet anyone who couldn't remember or didn't like those ads.

    In short, this is how ads are supposed to be done. Each ad with a single compelling proposition, brilliantly dramatized. And the result is clutter-cutting high-impact advertising.

    And of course, it helps too if you have the "I-want-to-run-my-fingers-through-his-Gatsby-hair" Motoki.

    If you've yet to see the ads, click here to visit a Gatsby ad fan site. Sorry, only Japanese versions. There's a short synopsis in English. But you get the drift.

  • Pencil chewed at
  • 3:19:00 pm //
     
     
    Tuesday, December 14, 2004
    All he wants for Christmas is ...?
    "I got you your Christmas pressie already," Matt announces.
    A chorus of 'oh-nos' echoed through my mind. Honestly, I have totally forgotten to get him some thing. Yeah, I should be shot. Especially with this being our first Christmas together and all that romantic la-dee-da. But I'm just not very clued in on birthdays, anniversaries and the like. Who can keep track of these dates?

    Well, one person does spring to mind.

    Matt. Mr Scrupulous.
    He sets his PDA to remind him 5 days in advance. Again, 3 days before and on the actual day itself. Geez. How can I compete with that? Well, on the bright side, I guess he'll never forget my birthday as long as his PDA is ticking.

    "And you're not getting anything," I say, acting nonchalant. The trick is, 'when caught, always pretend that it is no big deal.'
    "It's some thing you reeeally love."
    "You've been a bad, bad boy, according to Santa's report,"
    "You need it. Or should I say, want it."
    "You scored only 32 points. Way, way below par."
    "I can't wait to see your face when you get it."
    "And I can't wait to see your face when you get nothing."
    "It's alright, you know," he says finally, obviously not thrilled by my babbling, "if you don't have the time to get me something."

    Oh, he had added 'guilt tripping' to his repertoire. Dang!

    "Alright, alright," I say, "I'll renegotiate with Santa and advance you a few brownie points. He might be able to squeeze in a Mr Incredible for you, if the elves are not too clogged up with orders from 7 year olds."

    Problem is, I have no idea what to get Matt.
    Something unique, yet practical.
    Something fun, yet not flippant.
    Something meaningful, yet not too committal.

    Okay, cut the crap. I'm a tight wad, what can I get for under RM300?
    I know, I know, I'm a cheapskate.

    Any ideas?

    P.S. Btw, Santa, if you're reading this, all I want for Christmas is an Ipod Mini in apple green. Drool, drool, pant, pant.


  • Pencil chewed at
  • 2:22:00 pm //
     
     
    Thursday, December 09, 2004
    Boxing with Big Billy
    "So, how was your year?" Big Billy asks.
    I'm in his office - on the settee - in the corner, next to the lamp. He moves from his desk to the armchair opposite me. He lights up, raises his right brow and gives me that smile. The smile that says "I have you cornered."

    This year-end evaluation is going to suck. By default, I hate evaluations because I always come out feeling lousy. Ne'er good enough. Always missing the mark by just that little bit.

    "Pretty okay," I muster my most chirpy voice and square my chest in preparation for some hard and swift blows. I hope he won't bite off my ear ala Tyson.
    "No metal, huh?"
    I felt an invisible punch to my gut. Ooof.
    I straighten myself and mumble. "It's been tough ... with Heng leaving."
    "So?" he says and lands a left hook. Blam!

    I whither.

    Deep down in me, I know nothing is a good enough excuse for settling for mediocrity. I start fiddling with my pen, while he leafs through my selection of what I thought were my best campaigns for the year. He makes a lot of irritating hmm and hums.

    "You did do some nice stuff. Some high points here and there. But ...," he pauses for effect, "nothing brilliant."
    A right hook, a swing to the chin. And I'm down. The whistle blows. The referree counts.

    Half and hour later, head hung low, I slink back to my cube. Frank Sinatra is singing "Have yourself a merry little Christmas" on my player but I feel like crying. I feel bruised. Everything seems a little grey, muffled, numb - like the split seconds before you black out. Except that I didn't. I just sat down and looked at my monitor that has Jude Law as wallpaper.

    "Nothing brilliant."
    Those words cut. Deep.

    That's when I wonder, yet again, when do you give up on a dream?

    And Frank continues to sing ...

    Until then, we'll have to muddle through somehow
    So have yourself a merry little Christmas now.

    ... the soundtrack of my life.


  • Pencil chewed at
  • 11:04:00 am //
     
    template © elementopia 2003
     
     
     
    about me
    A neurotic, nail biting, slightly schizo, caffeine crazed copywriter who doesn't know better than waste her life in the pursuit of the golden pencil a.k.a The One Show. To console me, click here.

    Or simply Blogroll Me!

    Today's mood is The current mood of musing@go.com at www.imood.com
    Female. Lives in Malaysia/Selangor/Petaling Jaya, speaks English. Eye color is brown. I am what my mother calls unique. I am also optimistic. My interests are diving/blogging.
    This is my blogchalk:
    Malaysia, Selangor, Petaling Jaya, English, Female, diving, blogging.
     
    archives
    December 2003
    January 2004
    February 2004
    March 2004
    April 2004
    May 2004
    June 2004
    July 2004
    August 2004
    September 2004
    October 2004
    November 2004
    December 2004
    January 2005
    February 2005
     
    people mentioned in this blog
    I realised that it is increasingly difficult for you to identify who's who in this blog. So here's a rundown. Will try to categorise entries to names but that will take some time, cause I still haven't figured out how to do it.
    In the agency
    Big Billy - Boss, my Creative Director
    Donna - beautiful bimbo Account Executive
    Heng - the art director I used to work with
    Hoe, Mr - my favourite client
    Jenna - the art director I'm working with now
    Susan - street smart Group Account Director
    Tina - my Traffic Manager
    Tomas - fellow copywriter, confidante

    Beyond the agency
    June & Mila - my best gal pals
    Matt - the guy dating me
    Minnie & Moe - my guppies
    Trish - the friend who set me up with Matt

    *all names have been changed.
     
    my zany portfolio
    I'll paste work here periodically. But none of them will be real client work - just my own initiates and doodling.
  • Perodua Kancil
  •  
    awesome ad of the week
    G-Day Coffee TVC. Scene opens on guy trying to slide down a dry water slide. He gets stuck. He finally manages to squeak all the way down. TVC ends with him savouring a mug of G-Day coffee and the tag "Save water for G-Day coffee". A bit unreal but I love the humour. And the talent, the Each Other actor (I forgot his name), is super. He makes it work.
     
    wished i wrote that
    We tell our prospects. When you reach for the stars you may not quite get one, but you won't come up with a handful of mud either. - Leo Burnett
     
    resources
    « The One Show »
    « Archive Online »
    « Free TVCs »
    « Adage »
    « Adoimagazine »
    « Books at how&why »
     
    increase your ad quotient
    Read about Leo Burnett, one of advertising's greats. Click here for profile by Time.

    Learn from the masters in this Wall Street Journal's Creative Leaders Series.

     
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