fly or die | |
Friday, October 29, 2004 | |
Copywriting workshop
Always wanted to join the work-you-to-your-bone industry as a starving writer? Now, here's your chance to jumpstart your career and learn from an expert. There's a one day Copywriting Workshop on Nov 4 for copywriters and copywriter-wannabes. It's conducted by Edward Ong (I have no idea who he is! But from the profile, it seems Ong has worked with Neil French of copywriting fame, and was responsible for the XO beer campaign.) And what do you know, the course is claimable under HRDF! So, brush up your writing and get those tax deductions winging. For details, call Ragoo on 012-205 9624 for seats. Since you can't read it off the page, here's what's written: About the speaker Through some fluke or divine intervention, Edward Ong was approached to conduct a copywriting workshop. He admits that writing has never been his forte but creative writing, on the other hand, allows him to produce stuff like "Krispy Kornflakes Kontest" while winning the adulation of clients and five-year olds everywhere. To come up with creative and inspiring ideas, Edward employs the Two-Dog Alternating Bark Technique. A large dog goes BARK! while a small dog named Zippy goes yip-yip-yip. Both animals make a lot of noise, several days non-stop if necessary, when their keen senses detect one of the following Red Alert Situations: 1. Somebody's at the door 2. Nobody's at the door 3. Anther dog - any dog, anywhere in the universe - is barking 4. None of the above This keeps the suits away and allows Edward to concentrate on important stuff. During the late eighties, Edward remarked to a depressed copywriter that if newspapers could advertise beer that gets people drunk faster, there'd be a lot of interested guys, mainly Singaporeans. Nevermind if the product doesn't exist in the first place. The writer, French, thought that it was a good idea but seemed more interested in his XO. Edward lives with his wife, who frequently complains that he doesn't clean the house; and a medium-sized dog that is responsible (most of the time) for the general state of untidiness. | |
Thursday, October 28, 2004 | |
Matt's debut
Dinner is done. "Are we going to talk? My half a million blog readers are wanting to know what's the deal," I ask. It's the first time we meet since BloggerGate. He smiles a little and look at me with those sad brown eyes. He is quiet but not visibly upset. He honestly is quite good at torture. "Okay," he sighs. "So?" "Fine. It's your blog. Write whatever you want." "And?" "And what?" "You didn't sulk for 3 days to tell me this, did you?" He sighs. I sigh. "Tell you what. Let me post an entry in your blog." "Let you what?" "Don't you want to educate me on this whole blogging thing? Just one entry." My mind raced. Hmm ... risky, risky. But on the other hand, what the heck, the man has the right to defend himself. And it could be potentially be fun too. So I agreed. But on conditions. I warn, "Don't you dare change anything, post any pictures, reveal who I am or who you are. If not, this Fly will die. And take you along. Last but not least, please do grammar and spell checks." I've sent him a guest blogger invite. I don't know when he will post his debut entry. Or what he'll write about. So, all I can say is, watch this space. I might live to regret this. | |
Monday, October 25, 2004 | |
Tic. Tic. Tic.
Matt is still upset. And that makes me upset. I feel horrible. But sadly, unrepentant. I'm still blogging. Maybe I'm a wicked person after all. He asks for some time. He needs to think things through. Bad sign. Matt doesn't normally need to "think things through". He's a firecracker. He makes a lot of noise. After that, I just sweep away the red bits and he's one happy puppy again. But today, he's a time bomb. Tic. Tic. And I don't know which wire to cut. Tic. Tic. The red? Tic. Tic. The blue? Aargh! Needless to say, I've not been able to do much work at all. Tomas, my fellow copywriter, again comes to the rescue. I pour out the latest fiasco between Matt and I into his unsympathetic ears. "You know," he starts, with his I'm-so-perceptive-voice, "it's really all your fault." Hello? Don't I know this? Am I not wallowing in my own wretchedness? "You should have just blogged about your hots for me," he says. "Puhlease ... what's there to write about you?" He pauses, inhales and exhales his cigi. "True. True," he says, nicotine rings floating out of his nostrils. He leans forward and whispers, "Then, just post the naked pictures you took of me lah." I laugh. And bop his head. And no, Matt, I've never seen Tomas naked. Honest. | |
Friday, October 22, 2004 | |
Much ado about nothing
Bummer. Matt found out about this blog. Well, I've told him before that I have a blog but I've never given him the url. I mean, are you nuts? His head would get so puffed up from reading all this great stuff I wrote about him. He's practically James Bond in here. Women (and some men) will want to date him, based solely on the strength of what I've written. So I've carefully hidden my urls. But trust an IT GEEK to screw things up! He googled and googled and landed this Fly in hot soup. Anyhoo, when I knew he found out, I thought he would be purring like a little kitty tickled under its chin. C'mon, any testosterone-laden man would be flattered that a girl has spent considerable minutes of her life blogging about him. But not this one. He was pissed like I've never seen pissed before. *Sigh* Tell me, why do I always end up with the weird ones? We had a big row, which I still don't get why. "It's private what happens between us!" he hissed, his face redder than I've ever seen. "But no one knows it's YOU," I said "That is not the point," he continued. "It's just for fun. Who knows? They might want to make a Canto-series out of this." "That's the problem. You're always turning this relationship into a joke." "Huh? I don't get it? What's that ..." "Is nothing sacred between us? You're probably gonna blog about this, aren't you?" "Darn right I will. If you keep acting like a ninny!" So, Matt, if you're reading this, go fly kite. | |
Wednesday, October 20, 2004 | |
Novel idea
Blogger's NaNoBlogMo. Again, I'm tempted. Every year when I read about the NaNoWriMo, I think "Should I? Should I?". But every year, I can't get off my sorry ass to write 1,666 words a day for 30 days to finish a 50,000 word novel. Phew! That's a mighty load of words to string together. Of course, the discipline would be good. But discipline is sorely lacking in my veritable list of virtues. Then, there is the problem of "plot". Though NaNoWriMo is about quantity, not quality, I cringe to think of writing crap or some corny D-grade novel. So, any bright ideas out there? If you can give me a delicious enough thought, I may be crazy enough to give this a try. And we'll all have some thing to read and laugh about. | |
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about me |
A neurotic, nail biting, slightly schizo, caffeine crazed copywriter who doesn't know better than waste her life in the pursuit of the golden pencil a.k.a The One Show.
To console me, click here.
Or simply Blogroll Me! Today's mood is This is my blogchalk: Malaysia, Selangor, Petaling Jaya, English, Female, diving, blogging. |
archives |
December 2003 January 2004 February 2004 March 2004 April 2004 May 2004 June 2004 July 2004 August 2004 September 2004 October 2004 November 2004 December 2004 January 2005 February 2005 |
people mentioned in this blog |
I realised that it is increasingly difficult for you to identify who's who in this blog. So here's a
rundown. Will try to categorise entries to names but that will take some time, cause I still haven't
figured out how to do it. In the agency Big Billy - Boss, my Creative Director Donna - beautiful bimbo Account Executive Heng - the art director I used to work with Hoe, Mr - my favourite client Jenna - the art director I'm working with now Susan - street smart Group Account Director Tina - my Traffic Manager Tomas - fellow copywriter, confidante Beyond the agency June & Mila - my best gal pals Matt - the guy dating me Minnie & Moe - my guppies Trish - the friend who set me up with Matt *all names have been changed. |
my zany portfolio |
I'll paste work here periodically. But none of them will be real client work - just my own initiates and doodling.
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awesome ad of the week |
G-Day Coffee TVC. Scene opens on guy trying to slide down a dry water slide. He gets stuck. He finally manages to squeak all the way down. TVC ends with him savouring a mug of G-Day coffee and the tag "Save water for G-Day coffee". A bit unreal but I love the humour. And the talent, the Each Other actor (I forgot his name), is super. He makes it work. |
wished i wrote that |
We tell our prospects. When you reach for the stars you may not quite get one, but you won't come up with a handful of mud either. - Leo Burnett |
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