fly or die | |
Wednesday, August 11, 2004 | |
Dream kicker
Another one joins the reality show bandwagon. Nescafe Kick Start - a new show that helps 18 - 25 year olds achieve their dreams. The booty is RM30,000 if you make the Final 4 and the Grand Prize winner takes home RM150,000 to Kick Start his or her ambition. For the sake of entertainment, the career path chosen is not your run-of-the-mill paper shuffling vocation. "Be creative, don't go for the usual 9 to 5 jobs" is a loud enough hint that if you want to be an accountant - you won't make it to the show. Sorry, accountants. Be an astronaut. Be a film director. Be flea trainer. Be a priest. (Wait, you don't need 150 grand for this) Inside sources tell me that the Nescafe Kick Start is "inspired" by a similar thingamajig Down Under. The Nescafe Big Break has been around since 1990 and has awarded more than 250 young guns a caffeine shot to the arm to make their dreams come true. Recent winners include Katherine Prumm who dreams of being a Motorcross rider, Vaugn Cooper and Blazej Kot who came up with an "EcoPlug" standby powersaver, Brent Hall who invented a "Bush Rat" macadamia nut harvester, Paul Pingiaro who wants to operate a "TrackAir" adventure tour, amongst others. Malaysians, please take the cue. I'm not sure how the show will pan out but I'm curious. It is a welcome change from the please-vote-me-i-beg-you-singer-actor reality show. And possibly a lot more pizzazz than the Fair & Lovely Win a Bridal House show. But we'll see. *Sigh* Stuff like this makes me wish I'm still under 25. My dream is to broadcast my own travel show. I'll sail around in this yacht from port to port - documenting stories, meeting the locals and digging up secrets. Woo. OMG, my cubicle suddenly looks like prison. So, if you're still eligible, make a run for it. You might just get your 10 minutes claim to fame and oodles of money to wave at old foggies like me passed the expiration date. Dang those Rules and Regulations. To enter, visit www.kickstart.com.my (I tried to log on earlier but don't seem able to. Too much traffic? Hope you have better luck.) 2001 Big Break winner Josh Pell who won for his concept of a carbon fibre racing bike that'll leave the competition in a cloud of dust. He won AUD$20,000 to produce a prototype and set up the business. | |
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about me |
A neurotic, nail biting, slightly schizo, caffeine crazed copywriter who doesn't know better than waste her life in the pursuit of the golden pencil a.k.a The One Show.
To console me, click here.
Or simply Blogroll Me! Today's mood is This is my blogchalk: Malaysia, Selangor, Petaling Jaya, English, Female, diving, blogging. |
archives |
December 2003 January 2004 February 2004 March 2004 April 2004 May 2004 June 2004 July 2004 August 2004 September 2004 October 2004 November 2004 December 2004 January 2005 February 2005 |
people mentioned in this blog |
I realised that it is increasingly difficult for you to identify who's who in this blog. So here's a
rundown. Will try to categorise entries to names but that will take some time, cause I still haven't
figured out how to do it. In the agency Big Billy - Boss, my Creative Director Donna - beautiful bimbo Account Executive Heng - the art director I used to work with Hoe, Mr - my favourite client Jenna - the art director I'm working with now Susan - street smart Group Account Director Tina - my Traffic Manager Tomas - fellow copywriter, confidante Beyond the agency June & Mila - my best gal pals Matt - the guy dating me Minnie & Moe - my guppies Trish - the friend who set me up with Matt *all names have been changed. |
my zany portfolio |
I'll paste work here periodically. But none of them will be real client work - just my own initiates and doodling.
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awesome ad of the week |
G-Day Coffee TVC. Scene opens on guy trying to slide down a dry water slide. He gets stuck. He finally manages to squeak all the way down. TVC ends with him savouring a mug of G-Day coffee and the tag "Save water for G-Day coffee". A bit unreal but I love the humour. And the talent, the Each Other actor (I forgot his name), is super. He makes it work. |
wished i wrote that |
We tell our prospects. When you reach for the stars you may not quite get one, but you won't come up with a handful of mud either. - Leo Burnett |
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